只有大約29%的企業有效經營人脈，這非常可惜，因為擁有良好人脈的企業享有一些非常具吸引力的效益:
●經營人脈可以幫助你進行口碑行銷，這是讓企業成長最重要的方法之一。
●經營人脈是讓企業成長和切入新市場最活躍的方法之一。
●經營人脈能夠建立社會資本，同時還能強化並放大口碑推薦效果。
簡單來說，只要你學會好好經營人脈，就可以更妥善服務既有客戶，還可以更快速爭取到新客戶。要趕上經營商業人脈的腳步就要投入時間，每週都去學習如何將經營人脈的工作整合到日常營運之中。一年下來，等到你一步步實行５２項人脈經營策略之後，就更能善用人脈，為你的事業在未來創造出新的收入來源。
別只是被動地羨慕經營人脈的潛在效益，要積極開始行動，每週進行一些經營人脈的活動。依循這套５２週人脈計畫，熟練經營商業人脈。
「經營人脈是要開發機會及人際關係，藉以提升業績、增加知識、拓展勢力範圍，或是服務社區。要透過經營人脈來讓事業成長，必須要運用策略並鎖定目標。不是你遇到的每一個人都可以幫助你推動事業，不過你可以讓自己的所作所為都以讓企業成長為目標。這套52週策略能夠幫助你集中心力，讓你開始獲得有效經營商業人脈所帶來的效益。」
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Only about 29 percent of businesses network effectively. That’s unfortunate, because well networked companies enjoy some very attractive benefits:
●經營人脈可以幫助你進行口碑行銷，這是讓企業成長最重要的方法之一。
●經營人脈是讓企業成長和切入新市場最活躍的方法之一。
●１０個商界人士當中就會有超過８個人屬於某個社群，是個值得開發的龐大市場。
●經營人脈能夠建立社會資本，同時還能強化並放大口碑推薦效果。
簡單來說，只要你學會好好經營人脈，就可以更妥善服務既有客戶，還可以更快速爭取到新客戶。要趕上經營商業人脈的腳步就要投入時間，每週都去學習如何將經營人脈的工作整合到日常營運之中。一年下來，等到你一步步實行５２項人脈經營策略之後，就更能善用人脈，為你的事業在未來創造出新的收入來源。
別只是被動地羨慕經營人脈的潛在效益，要積極開始行動，每週進行一些經營人脈的活動。依循這套５２週人脈計畫，熟練經營商業人脈。
「經營人脈是要開發機會及人際關係，藉以提升業績、增加知識、拓展勢力範圍，或是服務社區。要透過經營人脈來讓事業成長，必須要運用策略並鎖定目標。不是你遇到的每一個人都可以幫助你推動事業，不過你可以讓自己的所作所為都以讓企業成長為目標。這套52週策略能夠幫助你集中心力，讓你開始獲得有效經營商業人脈所帶來的效益。」
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Only about 29 percent of businesses network effectively. That’s unfortunate, because well networked companies enjoy some very attractive benefits:
．Networking can help you build your word-of-mouth marketing activities, one of the most important ways to grow a business.
．Networking is one of the most vibrant ways you can grow your business and enter new markets.
．More than eight out of ten businesspeople belong to a networking group, making this a huge market to tap.
．Networking builds social capital at the same time as it enhances and magnifies word-of-mouth recommendations.
In short, if you learn how to work the networking process well, you can serve your existing clients better and gain new clients more rapidly. To get up to speed with business networking, commit time each week to learning how to integrate networking into the way you do business. By the time you’ve gone through 52 different networking strategies over the course of a year, you’ll be much better equipped to harness networking to generate new revenue streams for your business in the future.
Don’t just sit back and admire the potential benefits of networking. Get into action and do some networking every week. Follow the 52-week plan to become skilled at business networking.
．Networking is one of the most vibrant ways you can grow your business and enter new markets.
．More than eight out of ten businesspeople belong to a networking group, making this a huge market to tap.
．Networking builds social capital at the same time as it enhances and magnifies word-of-mouth recommendations.
In short, if you learn how to work the networking process well, you can serve your existing clients better and gain new clients more rapidly. To get up to speed with business networking, commit time each week to learning how to integrate networking into the way you do business. By the time you’ve gone through 52 different networking strategies over the course of a year, you’ll be much better equipped to harness networking to generate new revenue streams for your business in the future.
Don’t just sit back and admire the potential benefits of networking. Get into action and do some networking every week. Follow the 52-week plan to become skilled at business networking.
"Networking is the process of developing contacts and relationships to increase your business, enhance your knowledge, expand your sphere of influence, or serve the community. Networking for business growth must be strategic and focused. Not everyone you meet can help move your business forward—but everything you do can be driven by the intention to grow your business. The fifty-two weekly strategies will help you focus your efforts so that you’ll begin to reap the benefits of effective business networking. "
By Dr. Ivan Misner & Michelle Donovan
By Dr. Ivan Misner & Michelle Donovan
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